Preliminary Fees and Expenses
Initial Investment Goal
$353,925
Year One
Breakdown
Item by item
Pro Bono/Discounted Programming (In-Person and Online)
2,500 estimated participants served through pro Bono or discounted means in year one.
$145,835
Content Development of Cutting-Edge Materials, Video Production, and Certification Requirements
Over 1,100 hours estimated to develop engaging and empowering content, producing captivating videos, and organizing certification standards and prerequisites.
$119,620
Website Design, Maintenance, Multimedia, and Hosting Expenses
Estimate includes costs associated with online platform for Lane Change U.
$47,785
Marketing, Advertising, and Promotional Expenditures
Branding to generate publicity and traction in the supplemental educational learning and HR arena.
$25,440
Travel Considerations and Miscellaneous Expenses
Expenditures include fuel, lodging, and related costs associated with in-person programming as well as equipment needed for virtual presentations, among other considerations.
$8,510
Awards and Incentives for Lane Change U Participants
Prizes and rewards include books (Momentum Power Play, for example), Lane Change U posters, matching funds to open savings accounts for low-income participants (where applicable), gift certificates, and other motivational goodies to complete the enrichment journey.
$6,735
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