Economic Empowerment - Part Three
Financial Literacy vs. Economic Empowerment (Part Three)
It's Not a Fair Fight!


Costs. Discounts. Benefits. Feelings. Emotions. Values. Lifestyle Accessories. Liquid Accounts. Legacy Assets. When it comes to money, how you—or anyone else—use it speaks volumes about your financial mindset and class affiliation. In this third and final installment of the series, we’ll examine how social classes think, act, and behave economically in America and likely around the world. “Thinking” has everything to do with one’s thought process in dealing with money. “Acting” highlights how a person, couple, or family performs in handling financial matters, from calmness to anxiousness to ostentatiousness to unpretentiousness (and everything in between). “Behaving” underlies the ingrained habits, or default choices, that people make when allocating financial resources each month. One last point in this opening paragraph, and I’m paraphrasing a quote I heard one of my mentees share: Our financial frequently has everything to do with our economic frequency. And even if this is out of tune, we still march to the beat of its dictates anyway. I wrote about this phenomenon, and over 50 other social class comparisons, almost a decade ago in my book, Sociopsychonomics.
The Class of Not Nearly Enough
First up is the class of economic hardship, or those who’ve been dealt (often through no fault of their own) a bad financial hand in life. What’s so fascinating about working with groups on the fringes of society—which was my reality for nearly two decades—is that they tend to prioritize feelings over values, costs over benefits, lifestyles over legacies. It’s nearly impossible to break free from the shackles of economic bondage when instincts and impulses drive spending decisions. This is especially problematic when the pain and pressure of a brutal existence, coupled with inherited trauma, compels marginalized communities to live in, and only for, the present moment. Their response economically? Spend money, no matter the costs, on shoes, clothes, and other “outward” accessories to uplift their “inward” spirits. The problem? Debts accumulate on the liability side of the balance sheet, notably credit card charges and payday loan advances with every depreciating asset purchased. And so the vicious cycle of poverty continues, from one generation to the next.

The Class of Just Barely Enough
Property taxes have outpaced salary gains over the last several years. Grocery prices have continued to rise, even when supply has surpassed demand. Thanks to the law of diminishing returns, angst is in the air as blue-collar workers struggle to make ends meet—too few dollars to satisfy too many bills. They are stretched thin personally, professionally, and psychologically while trying to fund their middle-income lifestyle. Savings are being depleted. Job layoffs are starting to pile up. Doubts are drowning out the dreams of earning their fair share of the American pie. Fairness is not on the side of those who are caught in the crosshairs of having just barely enough. And their admirable work ethic, AWE for short, isn’t the leveraging tool that it once was in decades past. Employer-provided defined benefit plans (aka pensions) are all but gone; for the most part, they’ve been replaced by defined contribution plans (where the onus is now on employees to manage their own retirement accounts, in particular, risk-and-return tradeoffs in lieu of performance outcomes). Unlike the poor, there’s no social safety net for the middle class. Nope. But they do have a time sensitive, binary choice to make: get pushed down to the economic-hardship class, or move up to the appreciating-asset class. Tick tock.

The Class of More Than Enough
The good news is that the affluent class has added thousands of American households to this social strata of privilege over the last two decades. The bad news? Millions more are needed right now to close the wealth gaps in our country. Affluent-positioned Americans (APAs) place a premium on noteworthy benefits, value-driven principles, and legacy assets in accordance with their heritage script. Truth be told, this multilayered approach works for several reasons. First, they understand that the benefits received from a given product or service are worth the expense(s) made. Money is one thing, meaning is altogether different. Most APAs are purposeful in everything they do, including how they allocate financial resources; they don’t leave anything up for chance. Their world of investing is not confined just to certificate of deposits (CDs), stocks, bonds, mutual funds, and alternative investments. To them, getting a good deal isn’t about cost or a discount. It’s about their developmental advantages—what they gain, how they improve, where they excel, who they (or their children) become, and why they win. Time after time in their life and livelihood pursuits!
Second, values are the guiding principles that shape daily decisions, actions, and activities. Here’s the kicker: These tenets should be non-negotiable, regardless of one’s social class. If they aren’t, then they can’t be classified as values. Guiding principles serve many purposes, but chief among them is helping the wealthy avoid mission drift. As boundary markers and benchmark makers, values keep APAs in play when other social classes lose their way. Economic downtown? Stay the course. Political upheaval? Keep moving forward. Death in the family? Grieve as needed but stick to the written script. Third, legacy is arguably the most important component of the affluent-class playbook. Now, every individual or family leaves behind a legacy, but not every legacy is worth leaving behind. Sounds harsh, I know. But if an individual, couple, or family gets this wrong, benefits and values won’t matter. Why? Because there’s nothing to pass on to the next generation. No game plan. No goodwill. No great name. I pray that this three-part series has been a blessing to you. To our LFYO supporters and business partners, thank you for your generosity and hospitality in helping us equip and empower the least among us here in Central Ohio.
Exciting News!
Coming Next Week!
Stay tuned for our upcoming 2026 Fundraising Luncheon announcement, where we will unveil this year’s keynote speaker and host location.
2026 LFYO Fundraising Luncheon
September 18, 2026
Join us for our annual fundraiser! We’re passionate about equipping the next generation with the tools they need to go from just 'knowing' about money to truly mastering their economic future.
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Economic Empowerment - Part Two
Start the course in childhood, continue the journey throughout adulthood. Developing financial life skills within the framework of wealth-building initiatives—investing in stocks, bonds, mutual funds, and other compounding-growth options—are critical to helping at-risk youth connect the academic and opportunistic dots. Yes, these concepts are foreign to most fifth-grade students (regardless of their family’s economic situation). But an introduction to personal finance should come sooner rather than later for children from under-resourced households. They’re quite familiar with the typical, outdated motivational track: Go to school. Secure a job. Earn an income. With some minor revising and major revealing, vulnerable students should have access to this updated, twenty-first century educational template: gain a foundational understanding of wealth-building principles in elementary school; identify talents, gifts, and abilities in middle school that align with a child’s mission-driven fit; and create a pathway for high schoolers to become philanthropic contributors as change-agent specialists within their respective communities. When high-need students experience the miscues of financial mismanagement and the virtues of wealth accumulation firsthand in game-based settings, they’re generally more aware and excited about their future prospects and place in this world.
Not Nearly Enough vs. Just Barely Enough vs. More Than Enough
One of the biggest mistakes middle-class facilitators in the financial literacy field or educational arena make when working with low-income households is this: They often place limits on how far up the economic ladder the less fortunate (as well as members of their own social class clique) can climb. Surface-level mantras, even innocent ones, do more harm than good. “Get a safe and secure job.” “Stick to a realistic budget.” “Be careful investing; it’s not that much different than gambling.” You get the picture. Safe and secure jobs don’t exist anymore in our modern, AI- and algorithm-driven world. Workforce cracks, aka seismic shifts in the (un)employment landscape, are just around the corner. Budgeting is so passé, so why not highlight cash flow management instead? The former is suffocating, while the latter is liberating. Yes, semantics matter a great deal when financial freedom is on the line. True enough, speculative investing is akin to gambling. However, calculated risk taking—when guided by and guarded with due diligence—is not. As any value investor knows who typically pays more attention to balance sheets than income statements (when evaluating prospective companies), extensive research is the key to finding good stocks selling at a steep discount to their intrinsic value or fundamental worth.

In settings using make-believe money, vulnerable students should dream big. In our Buying Your Dream Car activity, we allow underserved youth to reach for the stars. In this interactive exercise using an iPad, students are assigned a hypothetical occupation, monthly salary, marital status, credit score, and balance sheet to purchase their dream car. The experience even includes step-by-step instructions on financing considerations, notably making a down payment or placing a deposit, buying an extended warranty, and selecting the number of monthly payments until the bank loan is repaid. Luxury vehicle selections are as follows: Range Rover Sport, Mercedes-Benz Maybach, Bentley Flying Spur, Ferrari Spider, Lamborghini Urus, Tesla X, Porsche Panamera, BMW 7 Series, Audi RS e-tron GT, and a Mercedes-Benz G Wagon. While scrolling through the list of dream cars, the collective oohs and aahs of students is music to our ears. The acoustics and optics in the classroom are why we, Monya and I, do what we do as economic empowerment crusaders. Create an enriching environment—through gamification activities—that places each student in the driver’s seat of holistic success. As tour-guide representatives, it’s incumbent upon us (like teachers, principals, and administrators) to provide inner-city youth with the navigational aptitude needed to achieve a prosperous life with legacy benefits.

In closing, choice architecture (along with consequence assessment) is the name of the life improvement game for at-risk communities, who often choose the path of least resistance when they can’t opt out of higher-level thinking while evaluating mentally challenging strategies. Here’s what I’ve learned as a non-traditional educator and certified financial planner over the last 15 years: Data processing can quickly turn into information overload for vulnerable students who are short on academic conditioning. And when fatigue sets in, disinterest levels ramp up. The remedy? Provide a constant supply of stimulating flashpoints that connect inner-city students’ present reality (personal boredom) with their future possibility (financial freedom). A well-timed break to serve healthy snacks helps too! You see, the dream car they desire to purchase down the road comes with a hefty price tag. Whether it’s a car, house, or stock investment, everything has a cost. Pay now, play later. Play now, pay later. That choice, even by default, is theirs to make—whether they realize it or not. And reminding LFYO participants what could be and how they can achieve it is rooted in biochemical tuning. “Pay-careful-attention” comments boost norepinephrine or concentration levels. “Imagine-what-life-will-be-like-when-you’re-net-worth-is-off-the-charts” reflections increase serotonin or feel-good levels. “Stay-with-it” promptings amplify their endorphin or resiliency levels. Without question, neurotransmitter development is the most important factor in helping inner-city students step outside their math sweet spot and into their computational growth zone through personal finance concepts. And friction is required for this to occur! We have included a page from one of our financial math worksheets below for your review. Keep an eye out for part three in this economic empowerment series, which I’ll release next week. Until then, stay blessed.

2026 LFYO Fundraising Luncheon
September 18, 2026
Join us for our annual fundraiser! We’re passionate about equipping the next generation with the tools they need to go from just 'knowing' about money to truly mastering their economic future.
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Economic Empowerment - Part One
Financial literacy is incriminating, highlighting where people fall short in the area of basic, money management habits. But economic empowerment is liberating, showcasing who they can become as wealth-building accumulators and legacy-minded progenitors.
April is National Financial Literacy Month. Great optics, lackluster semantics. Translation: Placing a monthlong spotlight on helping Americans develop better financial habits is definitely needed. However, equipping them with the mindset and skillset to build wealth is absolutely necessary. Here’s why. The state of wealth among racial groups, which the Covid pandemic exacerbated, should be our collective wake-up call. Black and brown communities are way behind financially. According to the Pew Research Center, the median net worth of African Americans in 2025 was $44,100. For Hispanics, their balance sheet was slightly stronger at $62,000. The net worth of white households was around $250,400, almost six times higher than their African-American counterparts. In comparison to Asian Americans, the wealth picture is even bleaker for black and brown families. Asian Americans have a median net worth of $535,400, 12 times greater than African Americans and roughly nine times more than Hispanic Americans.

This disparity in wealth is quite troubling on several fronts. First, children from asset-deprived households often see their economic world from a glass half-empty perspective. Second, this life outlook can, and usually does, lead to self-defeating attitudes and self-sabotaging behaviors that result in self-fulfilling prophecies guided by this pessimistic belief system: “Fate is not on our side; we can never bend the odds of financial success in our favor!” Third, fatalism inevitably pulls high-need communities toward gambling traps and lottery pitfalls—or other get-rich quick, desperation schemes—to cover the shortfall. These speculative outlets, which are often fueled by superstitious hunches and “lucky break” mantras, end up causing more financial pain than they alleviate. That’s why LFYO offers a downstream playbook to deal with this upstream problem across the age spectrum.
In our Investing 101 app-based game, we teach fifth-grade students who attend inner-city schools the basics of asset allocation, stock market investing in particular. (Asset allocation is the process of spreading investment funds among various risk-and-reward options, such as savings and checking accounts, certificate of deposits, stocks, bonds, mutual funds, and nontraditional offerings.) After a brief discussion on the risk-and-return profile of several mainstream investment categories, students test their skills as newbie investors. We keep things simple in this introductory game; only five options are available. One bank stock. One utility stock. Two technology stocks. One sporting goods stock. Participants select three out of the five for their $15,000 portfolio, or $5,000 for each selection. I ask the class, “Are you ready to make some real money with your knowledge?” I then follow up with, “Can you name a publicly traded bank or financial institution?” Hands immediately shoot up in the air, and each correct answer is rewarded with a dollar. “Huntington Bank.” “Chase Bank.” “Bank of America.” “Fifth Third Bank.” “Key Bank.” The same question is asked about utility, technology, and sporting goods stocks. I close out the investing session with this statement, “You can make money in an up, down, or sideways stock market.” Lesson learned by the fifth graders; the down payment to get them fired up about their financial future has been made. Here’s a fact that is rarely considered by residents in low-income communities: They walk inside or drive past the brands of publicly traded companies everyday without even realizing it—shopping malls, grocery stores, and gas stations, to name just a few. Thus, wealth-building opportunities are hidden in plain sight from them. As U.S. congresswoman Joyce Beatty pointed out to me over a decade ago, “Black and brown Americans can’t just be on the customer side of the cash-register equation. They also need to be on the owner and investor side, too!” Great advice.

Recently, we facilitated a classroom simulation with fifth graders, where each team served as financial planners by committee for five hypothetical clients, three couples and two individuals. Students provided their investment recommendations (in the form of asset allocation strategies) for clients based on risk tolerance (conservative, moderate, or aggressive), time horizon (or when a client plans on withdrawing income from the portfolio), and estimated annual return on investment (ROI) projections. From low- to high-risk selections, investment options were as follows: savings and checking accounts, money market accounts, certificate of deposits (CDs), government and corporate bonds, mutual funds, value and growth stocks, real estate properties, hedge funds, private equities, precious metals, and crypto currencies. In terms of suitability, investment options were aligned with each client’s risk tolerance ahead of time, but the fifth graders did have the liberty to allocate the $1,000,000 as they chose. Their math challenge? Make sure the numbers, fractions, and percentages correctly added up when presenting their recommendations in front of the class. Sounds like a lesson too big for eleven-year olds from disadvantaged backgrounds to handle. Nothing could be further from the truth. In fact, they even exceeded our loftiest expectations during their presentations, which is why members on the winning team each won $20. Stay tuned for Part II in this economic empowerment series.
2026 LFYO Fundraising Luncheon
September 18, 2026
Join us at our annual fundraiser as we equip the next generation with the tools to transition from financial literacy to true economic power.
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LFYO's 2025 Year In Review
LFYO's 2025 Year in Review
What We Accomplished, How We Operate, and Who Supports Us

From mentoring programs at Columbus City Schools to financial life skills summer camps to empowerment-based workshops for high-need communities, LFYO impacted the lives and legacies of over 800 Central Ohioans in 2025. Our template for success is quite straightforward: place at-risk populations in “simulated” learning environments where they can experience — up close and personal — their future today. No cap! Through a partnership with the Funderburke Institute of Financial Empowerment (FIFE), my wife Monya and I have created more than 50 apps that make learning fun, automatic, and unforgettable for participants while using an iPad that we provide. Here’s why this playbook is effective on three fronts to transform the life prospects and legacy pathways of disadvantaged communities.

First, we take them up to a better place before we transport them out of a bitter space. With an emotional safety net firmly below to ease their fears on the way up! You see, poverty’s clutches are debilitating because the optics are incredibly painful while being stuck and stranded inside the economic matrix. Broken homes. Blighted buildings. Bottled-up dreams. Yep, boxed in with no way out. The remedy? Paint a beautiful portrait of what could be in an exciting, game-based setting that amplifies participants’ visuospatial framework and navigational aptitude. With the right motivational incentives and personal investments, their possibility filter is bound to improve.
Second, we help vulnerable youth and young adults upgrade their semantic (or internal-dialogue) skills. Words matter — a lot. This may seem trivial to those firmly entrenched in the successful class, but assisting fourth- and fifth-grade students from inner-city backgrounds with their word choice can literally reroute their world course. For the better! “Cannot” turns into “already done.” “Give up” turns into “keep going.” “Too hard” turns into “super easy.” Their newfound belief provides immediate relief. Why? Because a competent heart produces a confident mouth. What an awe-inspiring transformation to behold as facilitators and cheerleaders.
Third, we hold at-risk communities accountable for the growth gains they achieve from one session to the next. Or as my good friend Gerry Hammond often says, “To be counted on, one must first be accounted for.” In empowerment parlance, Hammond’s quote carries a hefty price tag for those on the receiving end of a “free” service: whenever you’re given life-transforming information (in a workbook, through a program, or from a mentor), you’re responsible for the instructions that follow. And the participants we have the privilege of serving can’t ever say, “We were never taught or shown a better way.”
Wrapping Up 2025!
Thank you LFYO supporters, corporate partners, and Coach Jim Tressel! Please click the link below to check out highlights from our amazing 2025 fundraising luncheon at Hyde Park Prime Steakhouse. Blessings to you and your loved ones in 2026.
The Business of Community Investment
A Tribute to LFYO's 40 Business Partners
Brace yourself. If you don’t like personal and professional call-outs, really call-ups, then reading this article might set off your discomfort alarm bells. So be it, because our most vulnerable youth are in big trouble and they don’t even know it. That’s why we (you and I) need to do more. A whole lot more — right now! Writing checks to or volunteering at a local nonprofit organization is great. But here’s an even better alternative for high-impact companies with a social mandate: opening their doors so at-risk youth can see success up close, in real time. To learn what it takes to find a good job or start a thriving business. To discover where their skillset will be best used and most appreciated. To understand why they don’t have any time to waste in a highly competitive (and AI job-shrinking) labor market. You see, a lack of vision is arguably the biggest reason why young people from disadvantaged backgrounds check out. At school. On cue. In life. They often have nothing to look forward to regarding favorable outcomes in the future, which is why their interest capital is usually spent on what makes them feel good at the present moment. Here, their mood drives their mode. In other words, feelings (and not values) serve as their de facto guide. That’s a bad place for anyone to be, let alone a young person with a malfunctioning internal navigation system.

Solving problems. Following instructions. Producing results. Assessing (and taking calculated) risks. Maximizing opportunities. Controlling emotions. Handling pressure. Completing projects — on time and within budget. Working efficiently. Collaborating effectively. Communicating clearly. Embracing change. Inspiring others. Recognizing (and preventing) mistakes. Developing talents. Giving back. Dreaming big. These are the “soft” and “hard” skills employers expect, among others, from today’s multifaceted employees. And targeted brain development in these skill-building areas — inside and outside of traditional schooling — is critical to helping disadvantaged youth get up to speed in a dynamic and ever-changing employment landscape. Check this out. A shortchanged child needs a shortcut-providing mentor, or life-changing experience, to make up for lost ground. Vulnerable students, in the majority of cases, are way behind academically and inspirationally. Multiyear academic deficiencies and multigenerational systemic inequities are hard, if not impossible, to close without a bridge-building catalyst in place. Enter unforgettable field trips to area businesses to help connect the relevancy dots. Let me explain.
Although a lot of work for LFYO and our business partners, it is well worth the effort. On our end, we must align in-class activities with real-world applications before going on field trips. Without context, inner-city kids are totally lost in translation. No frame of reference, no short- or long-term buy-in. The result? Opportunity wasted, and worse, the learning experience will likely be immediately stored under the “pain avoidance” category in their amygdala, also known as the emotional memory center. That’s why we use sensory-based learning modalities (in the form of customized PDF games on iPads) to draw youth in. Overlay the fun, underlay the fundamentals — as in lessons learned, knowledge gained, and dream(er/ing) restored. For disadvantaged students, the field trips should be an engaging, exciting, and empowering experience.

With engagement, make them feel welcome the moment they enter the building. In fact, meet them outside just as they’re approaching the front door. Throw on a radiant smile. Offer a handshake (or dap if you’re a germaphobe like me), followed by an upbeat introduction. Remember: It’s your responsibility to establish the oxytocin bond right from the onset, not theirs. For some businesses, excitement is the hardest thing to pull off. Sorry traditional banks, engineering firms, and manufacturing companies, to name a few — I’m just saying. Don’t fret; be creative. Limit the lectures (that will lead them to boredom) … pass around the fixtures (that they can hold as future product designers) … highlight the features (that they’ll one day have access to as investors or homeowners) … allow the gestures (that they can freely express without being judged). Engagement is good, excitement is better, but empowerment is best. Empowerment is the litmus test for every field trip experience, which may take days, weeks, months, years, or decades to pay off. When it happens, attitudes improve, perspectives shift, and behaviors change. Yes, this is easier said than done. Again, it’s a lot of work, but there is a workable solution to closing the opportunity divide in America. One-third is on their frontline support system (caregivers, family members, and educators), one-third is on us (nonprofit organizations, social service agencies, and community-minded investors), and one-third is on them (at-risk youth).

With limited space, I can’t highlight every one of our 40 business partners (and we need more!), but here are a few of them. First up is AutoTool Inc., an equipment and automation manufacturer. I’ve known Jason Moore, the CEO, for over forty years. He was one of the first white suburban kids here in Central Ohio to hoop, and hold his own, on an AAU team with black inner-city players. Well-spoken, well-dressed, and well-liked, he greets every teen by name at the front door. Jason provides a delicious lunch for the group, gives them a tour of the facility, and allows participants to ask lots of thought-provoking questions. Kim Bodrick is a client-experience manager at Continental Office, which offers full-service solutions for commercial interiors. Kim’s lively personality and friendly demeanor eases participants’ fears, who initially, aren’t quite sure what the experience will entail. After a brief tour of office space layouts to gain inspiration, the youth are placed in their respective teams. While competing in Kim’s Designer Challenge Game, disinterest vanishes and creativity picks up as the vulnerable teens design their office space masterpieces. Each team presents their finished project to the entire group, with bragging rights and prizes up for grabs. This two-hour field trip goes by so fast!
One of our newest partners is ArtNewCo., a whimsical vintage art boutique owned by entrepreneur and art lover Hannah Gleason. With over 800 pieces of rare vintage art and jewelry, ArtNewCo. offers a range of affordable price-points for even the most cost-conscious customers. Hannah invited our group into her studio this summer for a painting activity It was a life-changing experience for many of our teens, in some cases, doubling as a therapy session to move beyond their pain. For that 75-minute window, they didn’t have a care in the world. Musicians were also brought in, a keyboardist and violinist, for biochemical-boosting and circadian-rhythm purposes. Last but certainly not least is The Columbus Foundation, one of the top 10 community foundations in the United States, serving thousands of individuals, families, and businesses with their unique funds and planned giving efforts. Hosted by Steve Moore, Chief of Staff at The Columbus Foundation, he shares with our teens what philanthropy is, why it’s important, and how they can even become philanthropists right now using their time (as community volunteers) and talents (as peer-to-peer mentors). Of course, receivers should at some point transition to givers; the countdown is on. Click the link below to view a comprehensive list with background information on LFYO’s 40 Business Partners:
2025
LFYO Community Partners
Click the link below to view the full list of our community partners.


In closing, here’s how you help under-resourced youth dream big in spite of their current challenges or past failures. First, take the time to understand the roots and offshoots of generational poverty from an empathy-assimilation point of view. Place your physiological self in their physical shoes. The complexities of economic distress are multifaceted and cannot be reduced to a simple explanation. Its branches extend far and wide, including but not limited to structural barriers, psychological disorders, physical disabilities, societal biases, nutritional deficiencies, relational hardships, educational setbacks, and spiritual hangups. Second, assist high-need students in compiling an ownership checklist of synonyms and catchphrases that clarify and crystallize what it means to dream big. Among others, they include “thinking outside the box,” “challenging the status quo,” “defying the odds,” “chasing limitless possibilities,” “reaching for the stars,” “aiming high,” “setting bodacious goals,” “having a driving ambition,” “thinking big and bold,” “aspiring for great things,” and my favorite, “never settling for less” when more is available. More progress. More success. More happiness. What is an ownership checklist? This to-do list or schedule of activities can place students in the driver’s seat, where they’re in control of their respective dream — as they imagine it. In effect, this list holds students accountable for their growth gains in thought, word, and deed. Third, provide vulnerable youth with unforgettable field trips and life-changing experiences that can enlarge their possibility filter. In this article, I’ve shared a working template that you can follow or modify to your satisfaction. Let’s move out so they can move up!
Letters from LFYO Business Partners
Ascend Advisory Group
Tony Reilly
CEO
Hamilton Parker
Laura Wagner
Director of Human Resources
Schottenstein Real Estate Group
Kerri Ward
Director of Corporate Marketing & Communications
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LFYO 2025 Summer Programs

LFYO has teamed up with the GoodLife Foundation and Gladden Community House to present seven weeks of summer programming for area youth. For vulnerable populations, it’s critical to offer positive outlets to combat their often negative outlooks. One thing is certain: We must keep our kids safe and out of harm’s way, just as warmer days tend to lead to more community violence. Financial life skills not only improve favorable outcomes for at-risk youth, but they also serve as violence prevention measures. You see, the biggest difference between disadvantaged teens and their well-to-do peers comes down to opportunity. Highly successful careers are par for the course in affluent (and even upper middle class) communities. And this is why their children have a distinct advantage. That’s why LFYO serves as a bridge-building specialist to help level the playing field without settling a score. By leveraging the three E’s of success, this can help close the opportunity gap. Exposure. Experience. Expectation. Expose underserved youth to what can be, provide the life-transforming experience to achieve it, and watch what happens. The expectation to do better feeds itself when they’re fed a smorgasbord of real-world opportunities (which is a beautiful thing to behold when at-risk youth who once felt disempowered now value empowerment). This is how we change lives and transform legacies, one broken spirit and battered soul at a time.
Destiny is something you can’t run from or bump into by accident. Either you’ll fulfill it or let it waste away.
Over the past four weeks, we’ve taught underserved youth how to create (and protect) their personal brand, identify their unique wiring fit, and gain much-needed financial life skills. Heavy concepts indeed for teens and tweens to grasp. But young people can learn anything if it’s memorable, manageable, and marketable to their way of thinking. What’s memorable draws upon hope. What’s manageable provides the help. And what’s marketable fuels the hype, or what it takes to get them fired up about their promising future. Chris Scott, general manager at Toy Barn Cars, commented, “The group of kids you brought in for a tour last month were very impressive. They asked great questions, which is a sign that they’re serious about their future!” Jennifer Griffith, market president of First Merchants Bank, shared, “Your kids came up with some really clever ideas in the Shark Tank simulation game during their visit to the bank.” She added, “And many of them seemed to overcome their fears of public speaking, which is tough for adults let alone children to do.” It’s not a capability issue with our most vulnerable youth; it’s an accessibility problem. When they’re armed with an upgraded vision and a rock-solid value proposition, their upside is limitless. Take a look at the pictures, videos, and lineup of LFYO’s summer activities thus far …
Hope
The measures employed by LFYO to assist at-risk youth in fine-tuning their faith lens while in pursuit of a promising future.
Help
The means offered by LFYO to empower vulnerable populations through life-changing experiences and cutting-edge programs.
Hype
The methods used by LFYO to get inner-city youth fired up about their future opportunities as well as the work involved.
Video Highlights
Please take a moment to view a brief video highlighting some of the key moments from our initial meetings with the participants.
2025 Fundraising Luncheon
The 2025 LFYO Fundraising Luncheon is just around the corner. It will be held once again at Hyde Park Prime Steakhouse (Downtown). The date? September 12th. The time? 11:30 AM to 1:30 PM. The cause? To raise investment support for LFYO programs. The offering? A first-class experience at a five-star dining establishment while mixing and mingling with some of Central Ohio’s most prominent and influential people. The crowd? Business leaders, former Ohio State coaching legend Jim Tressel and other Buckeye greats as well as philanthropic-minded individuals (like yourself) will be in attendance. To date, we have almost 30 committed sponsors — a record. If you or your organization is interested in sponsoring or attending the event, please email me at info@MrFundy.com. Couples and individuals with an interest in attending the 2025 LFYO Fundraising Luncheon will be placed on a waiting list due to limited seating of 140 attendees. First preference is given to sponsors and their guests. For more details on the event, please click the button below.
The Location
Hyde Park Prime Steakhouse (Downtown)
The Time
11:30 AM to 1:30 PM
The Offering
A first-class experience at a five-star dining establishment while mixing and mingling with some of Central Ohio’s most prominent and influential people.

The Date
September 12, 2025
The Cause
To raise investment support for LFYO programs.
The Crowd
Business leaders, former Ohio State and ex-professional athletes, and philanthropic-minded individuals (like yourself) will be in attendance.
In closing, we want to once again acknowledge our 2024 and 2025 Legacy Sponsor, Maggie and Tom Fleming. Their generous contributions have allowed LFYO to purchase more than 30 iPads with bluetooth keyboards and protective cases as well as offer programs free of charge to hundreds of inner-city youth. To the Flemings — and every LFYO investment supporter! — thank you for helping us carve out our unique niche in changing lives and transforming legacies here in Central Ohio and beyond.
Upstream Problem, Downstream Playbook (Part Four)
Hype fizzles and hope fades without the help. To whom much is given, much more is required. And when you see a need and don’t fulfill it — ardent capitalists, I’m speaking to you! — a lot of innocent people get hurt (and left behind) in the process. Now, capitalism gets a bad rap when certain segments of society who have less begrudge, and sometimes berate, those who have a whole lot more. Obviously, it’s nearly impossible to move up the socioeconomic ladder when you have tremendous disdain or utter contempt for those who’ve legitimately climbed to the top of it. These ladder climbers have worked hard, played by the rules, and taken the necessary risks to generate wealth. No harm, but why are they being called for a foul? Without question, capitalism has its fair share of embedded flaws, and they’re too numerous to cover in this article. But this flawed system is still the best option we have among competing alternatives, notably socialism, collectivism, marxism, egalitarianism, and transhumanism. Without access to capital, it’s easy, really quite natural, to take issue with the excesses of capitalism.
I get it. Equal opportunities do not always translate into equitable outcomes. This is where the haters of capitalism miss the mark, demanding that the government step in and legislate social outcomes based solely from the lens of economic justice. Serving as the de facto referee to mitigate wealth inequalities is a slippery slope for any governmental agency to oversee. In sports, the best referees are those who aren’t noticed, no matter where the game is being played — at home or on the road. They intervene only when the “right call” requires it, independent of the background noise. As a compassionate capitalist myself, we’re free to earn a great living individually or entrepreneurially, so long as we’re good stewards of the planet while empowering the least among us in lockstep with our money-making endeavors. Arms-length donors are good, where high net worth individuals and families write sizable checks to charitable organizations. However, in-person philanthropists are best. They’re not afraid to fund worthwhile causes and embrace sociophilanthropy, where mega-affluent Americans reach and teach the less fortunate, on their court, how to build legacy wealth. One income stream or investment asset at a time.

An Opportunity (and Free Meal!) Too Good to Pass Up
I enjoy being in the presence of really smart people who are also extremely successful, even if we disagree politically or philosophically. Nearly two decades ago, I had the pleasure of meeting former New York City mayor, Rudy Giuliani. He was in town to discuss a sizable investment in the Central Ohio market with a group of business leaders, a who’s who consortium of power brokers across the Midwest and East Coast. I was sitting in the lobby at the New Albany Country Club. Walking by, Mayor Giuliani found out who I was and asked, “Would you like to join us for lunch?” I responded, “Absolutely!” The look on some of his colleagues’ faces, all white men except me, said it all. “Why is he being invited in our group? He’s clearly not one of us.” I wasn’t, but that didn’t stop me from being present and making my presence felt that afternoon (as I usually do in settings where I stick out like a sore thumb). As the lunch meeting wrapped up, Mayor Giuliani turned and asked me, “Lawrence, would you like to share anything?” The grin on my face was from ear to ear. I enthusiastically replied, “Sir, I do have something to add, actually two questions to ask.” I continued, “Gentlemen, we’re talking about the economics of construction projects, right?” They nodded in agreement. “But what are we doing to bridge the wealth gap in our society between the haves and have-nots?” No one, not even Mayor Giuliani, had a response to this question — just blank stares and personal reflections. Yes, the “troublemaker” was in the building.

Making Waves So That Every Opportunity Boat Can Rise
Sounds harsh to the sensitive types, but this jaw-dropping quote by Dr. Phil is heartbreaking. On the financial front, think about the ramifications this has for taxpayers (in the hundreds of billions of dollars each year) who have to foot the bill when millions of unsuspecting Americans move from childhood to adulthood without being properly educated. The result? Prison populations and welfare rolls swell up even more. We are setting our most vulnerable kids up for failure down the road if we do not intervene before these students reach middle school. And high school is way too late! This is why a downstream playbook is needed to combat an upstream problem, one in which poorly performing students don’t even know they’ll face in the future. Remember my emphasis on the alpha brain wave state in the first three articles of this series? Watch this. Between the ages of 9 and 12, third through sixth grade, children start questioning their view of reality. “Hey, wait a minute — this doesn’t make any sense!” They also find out that the Easter Bunny, Tooth Fairy, and Santa Claus aren’t real, which captured their imagination in the fantasy world state of theta wave frequencies (or the two to six age range). My apologies for being Ebenezer Scrooge in breaking this news 🙂
During the alpha brain wave state, kids are still receptive or open to new information. This is the sweet spot of personal growth and financial education downloads, where children are forming their beliefs and shaping their values, among over 100 other areas of brain development. In general, here’s what is taking place in young minds when alpha wave frequencies are in overdrive mode throughout their waking hours: They’re making estimations and drawing conclusions about what is (or isn’t) possible in life from a macro or big-picture perspective. In other words, young people are making decisions about what opportunities they do or don’t want to weigh on the scales of possibility. Literally, they will talk themselves into or out of a faith commitment with life-altering future consequences. Now, most youth won’t likely know their career path at this time — becoming a lawyer, teacher, trainer, truck driver, fashion designer, computer programmer, or business owner, among other noteworthy professions — but they’ll have a pretty good idea whether they’re game for embracing or avoiding the workload to achieve a successful life. That’s why fifth grade is the perfect time to introduce at-risk students to getting a job, earning a paycheck, managing a household, building good credit, and investing in stocks. The further ahead they can see, the less distracted underprivileged youth will be — right now when neuronal connections are expanding. Their life scripts and self-talk filters are being set in motion during this pivotal age range.

Right Foundation Laid, Success Bridge Built
Our three bridge-building pillars to improve the educational outcomes for at-risk students include financial preparedness, physical fitness, and nutritional wellness. Lessons learned early in life can prevent costly problems later in life. Whether it’s an abbreviated or extended program for inner-city schools, we start with money. Our signature game, Reality Days, helps students see the correlation between post-secondary education and lifetime earnings. Now, college isn’t for everyone but some type of education is mandatory, even if it’s an apprenticeship for a skilled trade. For higher-income earning game participants, they gripe (okay, complain) about paying more taxes than their lower-income counterparts. Enter a riveting discussion on our progressive tax code. Assumptions are made, given that each player is presumed to be a married, seasoned adult and primary breadwinner. Some of the game participants have children to take care of, others do not. Food, clothing, and childcare quickly add up, causing several students to blurt out, “I ain’t having no kids; they’re too expensive!” To which I’ll reply, “Children are a blessing. But parents shouldn’t bring a child into this world until they’re mentally prepared and financially ready for the responsibility.” Although this insight is anecdotal, many past LFYO participants have avoided unplanned pregnancies (as teenagers) after taking part in one of our programs. In some small way — perhaps due to emotive association — I suspect this real-world game may have influenced their thought process to delay an untimed pregnancy. I also share with every group that middle-to-high-income caregivers, on average, will spend between $150,000 to $300,000 from birth to age 17 for each child. That’s right, per kid! Of course, this does not include college expenses.

When the body moves, the brain improves. That’s why physical fitness is so important to our educational mission. Those of us who are over 50 can remember the time in grammar school when gym class and two recesses were the daily rule, not the weekly exception. And standardized test scores have been plummeting ever since physical education was devalued in the late 1990s and early 2000s, especially for our ants-in-their-pants boys (who should be moving more outside and sitting less inside). Is it an ADHD problem or an NATD issue, as in a “no activity today disaster”? That sugared-up energy boost from an artificially sweetened breakfast or calorie-packed, nutrient-deficient lunch has to be expended somehow. In some districts around the country, kids barely move, outside of walking from one classroom to the next. Activity levels are way down across the board, while obesity rates and poor health outcomes have skyrocketed. Fewer kids competing in after-school activities mean more time playing video games, watching mind-numbing TV, or surfing the internet when they go home. In fairness, working-class parents may not have the time, money, or transportation to get their children involved in a sports-based program after school. We incorporate balancing exercises, tug-of-war games, and agility drills into our physical fitness routine. Students also learn how to stretch and breath properly. They even get a chance to play me one-on-one in basketball! What kids don’t know is that every activity is designed to improve a specific area of their brain, belly, or body. (We are cognizant of the fact that some kids have major anxiety around their weight. Thus, we do take measures — without letting them be excused from participating — to ease their fears due to embarrassment.)

Hacking Their Own Biochemical Code: It’s More Art Than Science
Perhaps the biggest benefit for high-need populations who take part in our program is this: we teach them how to hack their own biochemistry through practical and tactical, sensory-driven approaches. When they wake up in the morning, or look to the future, vulnerable students are stimulating glutamate receptors in the retina. This neurotransmitter provides visual, mental, and emotional stimulation to tackle each day’s demands. And food, what they eat nutritionally and consume inspirationally, will play a huge role in their upgraded olfactory and gustatory systems. Yes, success has a sweet-smelling aroma and flavorful profile to those who’ve faced a great deal of bitterness in life. Tasting success is not a figment of one’s imagination. In fact, it’s hardwired into mammalian taste buds. In addition to glutamate, other neurotransmitters on the tongue include serotonin (think sublime joy), norepinephrine (think intense concentration), acetylcholine (think muscle memory), GABA (think unshakable peace), and adenosine triphosphate or ATP (think cellular energy). It hasn’t been confirmed by researchers yet, but I have a sneaky suspicion that endorphins — think pain relievers and self-esteem boosters — may also be part of the taste bud apparatus. We do know that spicy foods boost endorphin levels with regularity. (This may explain why food scientists, aka neurotransmitter manipulators, place addictive ingredients in cakes, cookies, pastas, potato chips, French fries, hamburgers, and other American delicacies that elicit euphoric emotions in the bellies of satisfied customers.)
Biochemical wholeness is heavily reliant upon nutritional wellness, especially when it comes to regulating the autonomic nervous system (which consists of the sympathetic and parasympathetic nervous systems). Sympathetic dominance is par for the course in generational poverty, where financial hardships, toxic thoughts, and poor eating habits wreak havoc on depleted, stressed-out bodies. Turning down the sympathetic system’s emergency alarm bells and tuning into the parasympathetic system’s relaxation station is critical for emotional stability that can segue into personal growth. We provide healthy snacks — with organic ingredients — to students every session. The awards ceremony includes a certificate of achievement, $50 custodial savings account, share of publicly traded stock, and mentoring playbook poster for each participant. There’s more! Plus, a live cooking demo with Chef Jim Warner closes out the program in style. High-need populations deserve a first-class experience, complete with return-on-investment (ROI) expectations that can excite their success palates. For better life prospects and legacy projections.

In summary, it is only fitting for me to pay tribute to one of my mentors, a man who has been candid about his triumphs and trials throughout life, including being incarcerated for several years in the 2000s. Meet Dr. Roger D. Blackwell, a bestselling author and former business marketing professor of mine at Ohio State. I credit him a great deal for helping me incorporate personal branding as a key tenet of The Mr. Fundy’s Financial Life Skills for Youth Mentoring Initiative. It’s a theme that I emphasize in every empowerment class or workshop that we present to low-to-moderate income (LMI) communities. In his book Objective Prosperity, which Professor Blackwell co-authored with Dr. Roger A. Bailey, the birth lottery is highlighted. In short, the true currency of excess for the seniority class is their access. To more opportunities. To more options. To more opinions (from seasoned professionals who offer priceless advice). Children of wealthy parents have more access to goods and services than do their scarcity- or security-class peers. In baseball terminology, this is akin to someone being born on third base, also known as financial privilege. The authors note, “But here is a secret that [wealthy] people learn: It is better to have parents that give you values that help you to become prosperous than parents who give you money or capital.” Let that sink in for a moment. For at-risk populations and vulnerable students, financial values are what drive and define the meaning behind (or in front of) the money they’ll eventually earn and hopefully grow when hype, hope, and help are in ample supply. Let’s do our part in bridging the wealth gap in America.

Brain Coaching
If you’re interested in brain coaching for your individual or organizational needs, please reach out to Lawrence Funderburke by email at info@Mr Fundy.com. Thank you.
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Upstream Problem, Downstream Playbook (Part Three)
Hype first, then comes the hope. This word has many noteworthy synonyms, including a longing, yearning, urging, aspiring, or wanting for something better and brighter. A better opinion. A better option. A better opportunity. A brighter day. A brighter future. A brighter outcome. And financial education can provide a ray of hope to those who are stuck or stranded, sometimes through no fault of their own, at the bottom rung of the socioeconomic ladder. Miss the mark here with high-need populations, and they might not ever take the chance of climbing out of their economic hellhole. For those of you who have a disdain for (or distrust of) organized religion, please keep reading. This is an illustrative example, not a proselytizing sermon. Hope can’t survive without faith. In fact, hope and faith, along with vision, are inseparable tenets but not interchangeable terms. Hope expects (where both greatness and excellence lead the way in a purposeful life); faith believes (when the odds of success seem insurmountable or unattainable); and vision imagines (what could be in spite of how bad things have been). We’re told in Romans 11:1, “Faith is the substance of things hoped for, the evidence of things not yet seen.” This famous Bible verse has spiritual and practical applications. Why? Because life can’t be lived — eternally or internally — without some measure of faith-inspired and vision-guided hope. Literally and figuratively, it can push or propel those who’ve been beaten down by life across the financial success finish line. Here’s the problem for most of them: Hope is in shorter supply than money.

Rydell Gibson, a mentor and close friend of mine from Sacramento, shared these two faith acronyms with me over 20 years ago. Obviously, I’ve never forgotten them, nor his prophetic declaration over my life back when I played with the Sacramento Kings. He told me, “Lawrence, your assignment in life will be to instill hope into the hopeless.” He added, “You have the rare gift of helping people see their future lives from a present lens.” As I write this article, tears are swelling up in my eyes. I didn’t quite understand what Rydell meant back then, but I clearly do now. In his F.A.I.T.H acronym, “for all individuals there’s hope,” the key word is all. Everyone needs hope to express a given level of faith. Without it, life becomes a meaningless activity or uninspiring voyage. Here’s what I’ve learned while working with (and being a former member of) the scarcity class. Hope deprived is hype denied. Hype runs out of gas — to achieve better and brighter economic outcomes — when hope is missing from the picture. That’s why it is incredibly dangerous to get at-risk communities fired up about a financial future that can’t be seen or experienced up close and personal. This is the classic case of a gimmick trap, which was highlighted in the previous article. Gassed up, with no place to go. The result? Another letdown, and potential meltdown, is added to their disappointment ledger account, as lives and legacies hang in the balance.

If you’re in a leadership position — personally, parentally, pastorally, professionally, or philanthropically — I would highly encourage you to do (if you haven’t already) a comprehensive study into the cerebellum. What the mind expresses, the body experiences. Through the cerebellum. It’s located below the occipital lobe and behind the temporal lobe. Among other functions, the cerebellum coordinates the motor system, notably balance, coordination, and posture. It is also faced with the task of error prediction as well as overseeing (or being overrun by) fear responses. And when trauma gets trapped or stored in the body, the mind follows rather than leads. According to renowned psychiatrist and celebrity brain coach, Dr. Daniel Amen, “doubt shuts down the cerebellum,” as in not being able to operate or perform in an efficient manner. What’s fascinating about this area is that it occupies roughly 10 percent of the brain’s volume but requires 50 to 80 percent of the neurons. But for some reason, the cerebellum doesn’t garner a lot of attention. One more point: a doubt-ridden mind, hope’s antithesis, produces a deflated body and defeated soul. Did you get that? Let’s look at some real-world examples of doubt’s effects on the brain, belly, and body.

Enough of the technical stuff. Inside and outside the world of sports, I’ve witnessed collective doubt firsthand for over three decades. It can negatively impact a family, work group, classroom, community, or even basketball team. Duke Blue Devil fans, I’m not picking on your legendary program. But I’m still a bit shocked by your team’s epic loss to the Houston Cougars in the 2025 NCAA Final Four Tournament. Like most viewers, I assumed the game was over and Duke would win comfortably. I turned the TV off when the Blue Devils were up by six with about a minute to go in the game, and with a chance to extend their lead by eight points. “No way they’re gonna lose,” I thought. “Game over.” I didn’t know Duke had lost the game until I returned home from church the next day and my son Eli blurted out as I walked through the door, “Dad, did you know Houston beat Duke, 70-67?” I replied, “Bad joke son. Try again.” He was telling the truth.
For the next hour, I watched dozens of replays of the last few minutes of the game. Missed free throws. Questionable inbound passes. Careless, unforced turnovers. A short-arm shot — at close range — by college basketball’s best player. So what happened to the Blue Devils? As doubt crept in, player struggles picked up. Like clockwork, body language matched, really synced up with, the mental state of Duke’s players. And as the error predictor, their individual cerebellums mirrored what their collective minds expressed. Fearful thoughts (“What if we lose this game?”) Rigid movements (“I’m not sure about making this pass.”) Stunned looks (“Can you believe we just lost?”) Whatever inputs have the most tag-team partners in the mind before an action is taken, the cerebellum carries them out in proportionate fashion, even if the signals are mixed. Telling each other in the huddle with lukewarm enthusiasm, “We got this victory,” didn’t work for the Blue Devils. Why not? Allow me to speculate as an observer and former player who also unfortunately faced similar circumstances as an Elite Eight participant in 1992 with Ohio State. Decades have since passed, but that sick feeling in missing out on a trip to the Final Four is still there. As the second overall number one seed behind Duke that year, we got beat in overtime by the Fab Five, aka that team up north. Our consolation prize? Coulda, woulda, shoulda regrets regarding that lost opportunity.

Duke’s reversal of fortunes on that fateful day in San Antonio, Texas, likely produced the following conditions in the players and possibly coaches, too: With their stomach in knots, Duke looked (and probably felt) unsure about the outcome. Their lung capacity and muscle endurance took a huge hit, likely the result of mouth rather than nose breathing, which impacted their nitric oxide and testosterone levels. They were tight, not loose, a telltale sign of shaky confidence, rising doubt, and amplified stress (yes, excess cortisol in the bloodstream). I could go on and on, but you get the picture. Their defeat was set in motion long before the game actually ended. That moment got the best of them. The Duke Blue Devils paid the ultimate price by losing out on a chance to play for (and likely would have won) the 2025 NCAA Men’s Basketball Championship.
Let’s move from the court to the classroom and discuss how we can help at-risk youth knock down their success shot in life under pressure. Meet three of the students that LFYO has had the privilege of working with in our Financial Life Skills Mentoring Initiative. Aliases are given to protect each child’s identity. First up is Raina, a Hispanic female with a pleasant disposition. She’s a polite, calm, and quiet student who “disappears” in group settings. Very seldom does she speak, let alone participate in class. Raina is often confused about what to do in an activity, how it should be done, and where to start first. Michael, of Appalachian descent, has faced tremendous difficulties in life. His parents have battled emotional safety, housing stability, and job security challenges. Michael freezes when he’s introduced to new experiences. He pulled me aside one day to share, “Mr. Fundy, I have trouble reading and spelling. Can you help me?” The last student we’ll highlight is Shanice, an African American student from a broken home. Her mood dictates how she’ll perform in class. She has trouble looking me in the eyes, which might have something to do with deep-rooted daddy issues. Shanice rarely smiles and needs constant motivation to keep her mind from drifting.
When you make plans, you have to look ahead. When you look ahead, you have to be held accountable to achieve a desired state of beneficial outcomes. The gap between today and your future is how you leverage or develop your potential right now.
All three students — Raina, Michael, and Shanice — struggle with their future outlook. One of the best ways to inspire hope-deprived students is by helping them develop an upgraded vision filter. Our financial apps assist vulnerable youth in revamping their visual forecasting skills while making adult-related economic decisions through fun-friendly games. They’re given a glimpse into their future world, where experientially, they have the insight and incentive to influence right now. This is a key pillar of our empowerment protocol and wealth-building initiative for at-risk communities. Observational intelligence, along with navigational aptitude, allows LFYO participants to look ahead, plan accordingly, and act decisively. Life, really the semblance of a productive one, is not left up to chance. These students can now hold themselves accountable and responsible for achieving favorable outcomes down the road. Plus, we also help students excel in their core school subjects by offering each participant a customized game plan to dream big, ask questions, organize thoughts, follow instructions, formulate strategies, analyze data, make decisions, evaluate choices, overcome setbacks, control impulses, manage emotions, and achieve goals, among 100 other skill-building exercises that are specifically designed to improve cerebral lobe development. It’s not a capability issue with our at-risk youth; it’s an accessibility problem. Here’s a simple formula: [Access x Excess] + Process = Success. Why should at-risk students settle for less when more is available?

In closing, lives and legacies transform for high-need populations when their collective mindset improves. And nothing changes downstream without an upstream game plan — targeted cerebrum and cerebellum development. (The cerebrum, aka the cerebral cortex, consists of the frontal lobe, parietal lobe, temporal lobe, and occipital lobe, or roughly 80 percent of what we know of as the brain.) I suspect the cerebellum‘s primary objective is to protect the body, even at the expense of the brain’s wellbeing. My rationale? PTSD, a condition that I battled and overcame several years ago. The easiest way to explain PTSD is that your brain-body connection is often working in reverse order. What seems sensible to someone with this debilitating condition, notably erratic behaviors and intrusive thoughts, is quite illogical to those not affected by the disorder.
With PTSD, the body is usually in control of the mind. I’m certainly not an expert, but it appears that traumatic memories can get stored in acetylcholine receptor sites housed in visceral tissues of the neuromuscular system. If this sounds confusing, does the term muscle memory ring a bell? And once bad memories get stored or trapped in the body, especially at an early age, hope will have a difficult time leaving the feeling runway. “The dream of _________” will likely be permanently grounded, while that nightmarish scenario becomes reality. Seeing a parent die from a drug overdose (emotional trauma). Watching someone in the neighborhood get shot over a trivial matter (environmental trauma). Getting evicted from section-eight housing for the third time in a year (financial trauma). The world of generational poverty ain’t no joke, which millions of innocent children experience on a daily basis here in America. Hype is good, hope is better, but what’s the best approach to close the wealth gap? In the final installment of this series, you’ll find out.
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Upstream Problem, Downstream Playbook (Part Two)
“If I could show you a picture of your financial future right now, how excited would you be?” This is the question I open with when meeting at-risk students for the first time. I must admit though, their varied facial expressions, teenagers in particular, speak louder than words, ranging from radiant happiness to heightened curiosity to utter surprise to profound doubt to outright indifference. Some lean forward in their chairs — a welcoming sign for me. Some lean back or slump down in their chairs — a distancing sign for me. Some fold their arms, purse their lips, wiggle (or rub) their noses, and/or tilt their heads up — a troubling sign for me. Regardless of their facial expression or body language responses, I still move forward with my uplifting message. I continue, “This financial life skills program will help you connect the success dots between your present reality and future possibility.” Now, I can’t share all of my observational frameworks or trade secrets with you, but here are two of them free of charge. With a happy facial expression, students will usually smile (and show their teeth), nod their heads in agreement, and breath a sigh of relief, among other behavioral gesture clusters. Their biochemical mood follows and flows with their upbeat, emotional mode. Feel-good neurotransmitters provide them reassurance, notably dopamine, serotonin, and GABA as well as oxytocin, the comfort hormone. Testosterone, the muscle-flexing hormone, also plays a huge role when joy is expressed as the body readies itself for action. These students view me as a battle-tested ally, someone who can coach or cheer them on from the sidelines.
With an indifferent facial expression, blank stares can convey emptiness (which might be a sign of numbness or callousness); closed mouths often indicate silence; and measured breathing typically mirrors static (or frozen) eye blinks. It’s as though these students are suspended in midair without a safety net in sight, all while being totally oblivious or detached from reality. Obviously, this disposition is even more problematic than a doubting demeanor. Not believing that favorable outcomes are possible is bad enough, but not caring about one’s future is far worse. Neurotransmitters that are likely to impact an attitude of indifference — also known as the orphan spirit of insignificance — include those that offer numbing relief (and, in some cases, can even produce pain), such as endorphins, enkephalins, and dynorphins. Apathetic students might see me as a pain contributor, someone who might cause them to revisit or reopen a trauma wound.

Time for a neuroscience lesson. What is taking place during the accelerated stage of alpha brain wave synchronization between the ages of 9 and 12? Well, let’s take a trip down memory lane. What do you vividly remember about this time of your life as an impressionable youth? Seriously, stop right now and reflect on this pivotal time growing up in childhood. (For some of you, I realize this might be difficult if painful memories are being triggered. Feel free to bypass this exercise if necessary.) During this period of rapid personal development and inspirational nourishment, children are forming their interests, preferences, curiosities, concerns, beliefs, values, expectations, goals, aspirations, pursuits, priorities, habits, talents, skills, abilities, emotions, feelings, boundaries, benchmarks, baselines, relationships, friendships, narratives, methodologies, disciplines, and more. And what drives all of these growth-oriented tasks, key objectives, and foundational pillars in our youth? Their unique experiences! Thus, it’s imperative for us to help our young people (or even current clients’ children and grandchildren) build their knowledge base in financial education while their life script is being shaped. Why wouldn’t we make a strategic investment right now to get them started on the right economic foot?
More Art Than Science: Play on Emotions, Pull with Feelings
Emotive association. On the negative side, this is what keeps high-need populations trapped in the vortex of personal brokenness and perpetual lack. For them, the opportunity glass (based on previous setbacks or current hardships) is always half-empty. On the positive side, affective experiences can fill their inspirational cup to the brim when the foreseeable future — even in a hypothetical game-based setting with real-world implications like our financial education apps — looks more promising than their dismal past. Here, vulnerable communities view the opportunity glass as being half-full. Yes, semantics and optics matter a great deal when economic freedom is on the line. Why? Because salient experiences with favorable outcome profiles allow inner-city students to scan their Rolodex of memories for those momentum boosters, just when the “quit now” or “give up” prompting grows deafening loud. And the sweet spot for personal growth or financial education downloads should take place when the brains of vulnerable youth are operating in the fertile ground state of alpha wave frequencies. During this time, children are making inferences and drawing conclusions about what is (or isn’t) possible in life based on environmental priming. They’re also starting to integrate both the right and left hemispheres of their brains, the emotional side working in tandem with the rational side. One more point, the alpha wave state offers children the luxury of shifting between imagination and realization in a rather seamless fashion. What’s prophetically pictured in the mind from a distance, can certainly be achieved through a marketable skillset and resilient mindset. In due season, of course. That is, when underserved students, who eventually become incredibly successful adults, capitalize on the timeless practice of betting on themselves. At an early age, this is how they bend the odds of success in their favor. I did. So let’s help them roll the self-development dice before it’s too late!

Don't Hate the Player, Take Issue with the Game
My methods aren’t always well-received in traditional school settings. Given the fact that teachers are, by and large, grossly underpaid and under-appreciated for their efforts — especially the good ones — money can be a rather taboo subject in a public- or private-school environment with middle class norms. The atmosphere is one of modesty and frugality, not vanity. But I not only talk about how students can make and manage a lot of money, I also give them a chance to win some of it. Here, the ends are intended to justify the means. Too much is on the line to shortchange their financial education experience. Most educators believe meaning trumps money any day of the week. I wholeheartedly agree! Money without meaning will eventually lead to misery. Meaning answers the “why-you’re-here-on-planet-earth” question, as in finding and fueling one’s purpose in life. But dollar bills are noteworthy props that get students’ immediate attention, even in a world where cash is becoming obsolete. Michael Jackson was known as “The King of Pop.” My self-described moniker as a bridge-the-wealth-gap crusader? “The King of Props.” For those who struggle seeing past their front door, props serve as visual aids or illustrative reminders of what could be in spite of how bad things have been.
In our Investing 101 app-based game, fifth-grade students are introduced to the basics of stock market investing. After a brief discussion on the risk-and-return profile of several mainstream investment categories, students test their skills as newbie investors. We keep things simple in this introductory game; only five options exist. One bank stock. One utility stock. Two technology stocks. One sporting goods stock. Participants select three out of the five for their portfolio. I’ll ask the class, “Are you ready to make some real money with your knowledge?” I then follow up with, “Can you name a publicly traded bank or financial institution?” Hands immediately shoot up in the air, and each correct answer is rewarded with a dollar. “Huntington Bank.” “Chase Bank.” “Bank of America.” “PNC Bank.” “Park National Bank.” “Fifth Third Bank.” “Key Bank.” The same question is asked about utility, technology, and sporting goods stocks. I end the session with this comment, “You can make money in an up, down, or sideways stock market.” Lesson learned by the fifth graders; the down payment to get them fired up about their financial future has been made. Check this out. Low-income communities walk past publicly traded company brands everyday without even realizing it. Grocery stores, gas stations, gaming systems, to name just a few. Thus, wealth-building opportunities are hidden in plain sight from them. As U.S. congresswoman Joyce Beatty pointed out to me over a decade ago, “At-risk populations can’t just be on the customer side of the cash register. They also need to be on the owner and investor side, too!” Great advice.

Before closing out this article on getting high-need populations fired about their financial futures, we need to address gimmick traps. These failure flaws trick vulnerable groups, really set them up, into believing there’s no groundwork involved. That earning, saving, managing, protecting, and investing money is easy. It’s not, no matter how cleverly orchestrated a one-off financial presentation is that uses pie-in-the-sky, money-making tactics to reel the gullible in. Magical solutions often have nightmarish endings for marginalized communities. That’s why they’re more susceptible to get-rich-quick, bait-and-switch schemes. But you can’t play around with the emotions of fragile people who already have a heightened affinity for superstitious outcomes. The lottery system and casino industry prey on scarcity class vulnerabilities (who allow fleeting feelings to guide instinctive behaviors), where “lucky hunches” promise huge payoffs for those who are willing to take the gamble. Magnified reward, minimized risk. With the law of large numbers, a few inevitably win but most will regrettably lose. Win once and watch what that dopamine surge does to a depleted body in need of an economic bonanza. Yes, hype can get at-risk populations to the door of financial freedom, but what will allow them to go through it? Stay tuned to find out in the third installment of this four-part series. (I discuss the phenomenon of lucky hunches and other social class dynamics in my book, Sociopsychonomics.)
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Upstream Problem, Downstream Playbook (Part One)
A day late, a dollar short. April is financial literacy (or capability) month, which was recognized in the U.S. in 2004 to help youth and adults improve their economic prospects, notably those from low-to-moderate income backgrounds. In the past 21 years however, the wealth gap has unfortunately widen between the haves and have-nots. By a large margin! And it’s time we get serious about the holistic remedies, practical approaches, and innovative solutions to close it — posthaste. Even with the proliferation of free content on the Internet, wealth gaps still persist. Banks and credit unions are gratuitous in their financial literacy offerings for public consumption. Workshops are offered, pro Bono in many cases, on a regular basis by nonprofit organizations throughout the county to enhance the financial wellbeing of at-risk populations. Colleges and trade schools provide seminars and online tutorials free of charge to students to boost their economic knowledge. But this upstream problem requires a downstream playbook — of the real-world, experiential kind. Those who have less, low(er) and middle-income Americans, need a lot more. Introducing young people to the world of high-stakes finance in high school is good, middle school might be better, but elementary school would be best. I’ll delve into this more a bit later. Next up though, a discussion on DEI policies verses FEI practices.
I realize that some Americans, including many in this current administration (at the federal level in D.C.), take issue with DEI initiatives that are racially ameliorated. Now, these same individuals have a lot of diversity in their investment portfolios, along with equity in their primary and secondary residences, and inclusion capital with the “in crowd” at their good ole boys networking events and prestigious country clubs (while hiding behind their golf handicap, aka the level-the-playing-field score card). I get it. United we stand, divided we fall. But those in positions of power can’t pick and choose which DEI principles they’ll sanctimoniously uphold and which ones they’ll conveniently discard, especially when it comes to closing economic gaps in our society. DEI may be out of favor for the time being, but FEI should always be in the lineup, as in the implementation of a financial empowerment initiative that works for every American, not just the well-connected, entrepreneurially gifted, or privileged few. This empowerment protocol includes but is not limited to the following opportunities and options for vulnerable populations: personal branding, workforce development, professional etiquette, trauma-informed care, life planning, legacy forecasting, physical fitness, nutritional wholeness, and financial wellness.

You see, this is where a costly mistake was made, which I warned DEI proponents about many years ago. Their line-of-sight focus was on curtailing discriminatory practices (against minority or carve-out groups) rather than crafting emancipatory principles (that benefit every person, however one wishes to be identified). And when the topic of discrimination leads and emancipation lags with a movement, this is what happens when the political pendulum swings in the opposite direction. Whether you’re a black or brown American, a woman, or part of the LGBTQ+ community, you want to be treated fairly under the economic law. Right? Things got quite messy, actually diluted, when these groups were all thrown in the same opportunity bucket — by their own coordinated, advocacy representatives! Boxed in with no “fair” way out. Not a smart strategy. Well, when you aggregate divergent groups of people into a single-minded cause, you’re bound to alienate millions of Americans who fall outside that box. Suburban moms. Committed dads (aka involved fathers). Straight men. Traditional families. Conservative voters. As a black man who grew up on welfare in a single-parent home, my advocacy for DEI opportunities was always wrapped around FEI options. Diverse candidates with noteworthy credentials who are promoted to C-Suite positions can also leverage diversity within their portfolios — stocks, bonds, mutual funds, real estate holdings, private equity offerings, and other investments — and lucrative compensation packages. Equitable employment practices allow targeted minority groups to create equity as first-time homeowners, a key step to building generational wealth. Inclusive workplaces and inviting educational spaces allow marginalized communities to be part of a dynamic, inclusionary environment that prioritizes financial wellbeing. The FEI pull should have led the DEI push.
Economic gaps in our society are more class defined than color confined.
Why a downstream playbook for an upstream problem? Truth be told, social class habits, really ingrained economic mindsets, are hard to break. And once they are deposited in early childhood, they’re usually solidified in young adulthood. As a certified financial planner for 15 years, very little training is received in our profession to address a client’s root system issues from a social class perspective. Exceptions to the rule do exist, but the foundation for a person’s monetary template or socioeconomic grid is typically laid early in life through observational programming, environmental priming, and biochemical prompting. I discuss these three topics in great detail in my book, Sociopsychonomics: How Social Classes Think, Act, and Behave Financially in the Twenty-First Century. In short, how caregivers act or overreact in handling financial resources, children invariably pick up through osmosis … unless they’re shown a different way by an outside tour guide with inside knowledge. Three social class mindsets come into play: the scarcity class, the security class, and the seniority class. I’ll address each of these mindsets over the next three articles while making this case: financial education programs should be offered in elementary school when students’ brain waves are in alpha mode, a time of intuitive breathing, introspective storytelling, and inquisitive downloading. Between the ages of 9 and 12 — alpha mode’s sweet spot — children are exploring what they want (and are willing to pursue) out of life. Let that sink in for a moment.

Before closing out the first installment of this four-part series, I need to highlight a pet peeve of mine. The term financial literacy really gets under my skin. I’m cool with economic empowerment, fiscal diligence, wealth accumulation, debt elimination, or money management, but not financial literacy. Actually, it’s akin to hearing that aggravating sound back in the day while sitting in class as a kid when the teacher’s nails would scrape the chalkboard. On a return flight from D.C. to Columbus on March 16th of this year, I had an interesting conversation on this very topic with a hedge fund manager and avid sports fan named Mike. He wasn’t from Ohio, but he did recognize me. After our customary introduction, this abbreviated discussion followed:
Mike: I was a big fan of yours when you played basketball. What are you up to these days?
Me: I’m a certified financial planner and independent trustee of a publicly traded mutual fund company, but most of my work is on the financial education side. Our for-profit business and nonprofit organization both focus on closing the wealth gap. How about you?
Mike: I’m in the hedge fund industry — so you teach financial literacy?
Me: With all due respect, that’s not a term I use. I prefer financial education because it’s more liberating rather than incriminating. ‘Literacy’ can imply that a person is illiterate or incapable of learning about financial matters.
Mike: Wow, I never thought of it that way. You’re right! Financial literacy can be viewed from a pejorative sense.
Me: If you don’t mind me asking, what was your upbringing like in childhood?
Mike: Well, I was really fortunate. I grew up in a privileged home with significant resources. And I can’t imagine how difficult it is to look ahead three years when someone only has the attention span to stay engaged for the next three hours.
For the remainder of our flight, Mike listened to (and chimed in on) my game plan to bridge the wealth gap between the haves and have-nots, one financial education download at a time. Stay tuned for the next weekly article — how to get high-need populations fired up about their future prospects.
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