–Clark Kellogg, CBS Sports
Columbus, Ohio, December 6, 2017 – Former Ohio State basketball star Lawrence Funderburke has just released Sociopsychononmics™: How Social Classes Think, Act, and Behave Financially in the Twenty-First Century – his new book three years in the making with dozens of interviews with successful financial planning experts that lays the foundation for the financial makeover most Americans desperately need today.
In his quest to uncover the why behind behavior finance, Funderburke unlocks the Sociopsychonomic™ filter that has perplexed policymakers, educators, social workers, investment advisors, attorneys, insurance professionals, and other key stakeholders who assist representative social classes. Sociopsychonomics reflects who we are at our core based on the class factors that shaped our financial behavior, while providing practical tips and suggestions to upgrade our monetary filter.
“Money, or the lack thereof, is an intensely personal and emotional issue that affirms our mindsets, challenges our sensibilities, and drives our day-to-day actions,” said author Lawrence Funderburke. “This book neither demonizes nor diminishes the uniqueness of American social classes. In a time of deep division in our country, the insight into each class provided in this book can help us understand our financially driven differences, which will help us better understand each other and how we respond to economic situations and conditions.”
Funderburke, a certified financial planner, has a unique vantage point on each social class. He grew up on welfare in central Ohio’s most dangerous housing project and today considers himself a functioning member of the middle class. In fact, this former basketball star clips coupons, mows his own lawn, and was once labeled the cheapest guy in the NBA despite his seven-figure annual income. He successfully implements wealth-building principles in the day-to-day aspects of his life and seeks to share those principles with others – devoting his life’s work to helping the poor and middle class accumulate legacy assets.
• Ways those in generational poverty can rewrite their legacy code
Interviews and Website Info
About Lawrence Funderburke, MBA and CFP